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StarTimes two years ago made a big investment in Ugandan football and talent when they bought the broadcast rights of Uganda’s topflight football league, birthing the StarTimes Uganda Premier League. The league airs on Sanyuka TV and is viewed by millions of passionate Ugandans.
Sanyuka TV on 1st February 2020 was moved from the Nova Bouquet to the Basic Bouquet, something that did not leave many Ugandans happy. The number of viewers reduced and consequently the Uganda Premier League fans were reduced to less than half. Many were left disgruntled.
StarTimes has heard the cry of many Ugandans and returned their much loved Sanyuka TV to the most affordable StarTimes bouquet – Nova. Greg Busolo, the Operations Manager at Sanyuka TV says, “Putting into consideration what our audience was telling us, we jointly decided to return Sanyuka TV to the StarTimes Nova bouquet. So far we have aired 69 games of the StarTimes Uganda Premier League and we plan to show more once the league resumes in May. We really appreciate the support the viewers have shown us.
Cleopatra Koheirwe the StarTimes PR Manager said, “We also have more content. The other good news is that the Fox Channels such as: Nat Geo Wild, National Geographic, ESPN, Foxlife and Fox are back! Plus we now have Nina Telenovela – a new channel for Telemundo fans, The General’s Daughter – a new TV series premiering on 25th March 2020 on Novela E Plus and more. So besides football and Sanyuka TV, there is a lot to enjoy on StarTimes. Our customers’ sentiments matter to us. We want to maintain the progress we had and keep the momentum going by ensuring that all Ugandans watch local football at an affordable price.”
Therefore, effective 16th March 2020, Ugandans will now continue to watch and enjoy Sanyuka TV, Uganda’s home of sports and entertainment on the Nova Bouquet.
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