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MTN Uganda announces partnership with global music streaming platform, Tidal

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MTN Uganda has announced partnership with global music streaming platform, Tidal

By Our Reporter

Global music and video streaming platform, TIDAL in partnership with MTN Uganda, have announced an exciting, first-of-its kind collaboration. The partnership provides MTN Uganda customers a variety of options for a data-inclusive TIDAL membership as part of their mobile plan to gain access to exclusive high-quality streaming music, videos, concerts and more.

“Africa is a continent that has long been an inspiration for music heard around the world and TIDAL is excited to highlight the vibrant musicians on our platform. TIDAL is also thrilled to bring a new wave of digital music to Uganda as part of this collaboration” said Lior Tibon, COO TIDAL.

The partnership, launched in Uganda but set to be rolled out in other MTN operations across Africa comes with an array of membership options where customers can tap into one, three, seven and 30-day memberships, all of which include data and a free 30-day trial for all first-time members.

On the importance of MTN’s partnership with TIDAL artist-owner Damian Marley noted: “I remember hearing stories about my father‘s records being destroyed once they got to Africa. They didn’t want the people to hear the message in the music. What a beautiful day it is now when Africa will not only have access to my family’s music but to all music that exists.”

Speaking about the launch of the partnership, Jason Kpana, SVP Artist & Label Relations, shared: “I’m really looking forward to connecting with Uganda’s musicians and helping to bring the TIDAL music streaming experience to fans across the country. We know MTN customers will love the diverse playlists, livestreams, videos and original content available on TIDAL.”

The content on TIDAL offers a deeper look into not only the repertoire of artists, but the music that inspires the work they do. Editors across the globe showcase the hottest tracks across all genres and create soundtracks for key cultural moments – life, death, civil revolutions, works of literature, and movies that have caught the cultural zeitgeist.

In celebration of the Ugandan music industry and the start of a digital music revolution, TIDAL and MTN Uganda announced advanced plans in organizing an exclusive Collaboration Conference and ‘The MTN TIDAL Experience’ which will be held on 27 and 28 September respectively.

MTN Uganda Chief Marketing Officer, Olivier Prentout, gave more details about it: “The Collaboration Conference will exclusively be attended by artists, music producers and promoters. The conference aims to bring artists together to learn about the evolution of the music industry across the globe and how to expand locally along with the help of TIDAL. Following the conference, ‘The MTN TIDAL Experience’, featuring dancehall artist Kranium, Nigeria’s DJ Spinall, our very own Beenie Gunter and local DJs are set to host the experience which will be held at the MTN Headquarters.”

“At MTN we believe that everyone deserves the benefits of a modern, connected life. This partnership with TIDAL further demonstrates our strategic vision to lead the delivery of a bold, new digital world to our customers by making music more available on their smartphones. One product innovation MTN will add to the TIDAL subscriptions is the inclusion of data. MTN subscribers will be given the choice between daily, weekly and monthly packages payable only via Mobile Money (MoMo),” added Olivier.

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Entertainment News

John Blaq reveals why he will never sing political songs

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Musician and entertainer, John Blaq

By BigEyeUg Writer

Ugandan entertainer and musician Kasadha John also known as John Blaq has come out to reveal that he cannot and will never create a song for any politician or any political party.

Speaking in an interview, the golden boy from the East said that he would never let his reputation be soiled by self-seeking individuals particularly politicians. Asked why he took this direction, the Mama Bulamu singer had this to say.

“I want to clearly state that I cannot sing for any political party or politician. All these things usually come with a lot of challenges and disagreements due to the opinions different individuals hold. I instead prefer staying neutral and giving my fans entertainment through heart to heart songs “ the singer said.

The “Tukonnectinge” hitmaker also explained further that he believes he is surviving because of the support he gets from his fans and therefore cannot trade his talent for the selfish politicians.

John Blaq recently released his latest song dubbed Ngamba. This came after he fell out with his management..

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Celebrity Gossip

Famous Gagamel singer very ill

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By BigEyeUg Writer

Gagamel singer, Allan Masengere better known as Shortkut is battling for his life in hospital.

In a Facebook post, Bebe Cool who is the CEO Gagamel revealed that Shortkut has been in hospital for a month now and is seriously sick.

“My son Allan Masengere aka Shortkut, a young talent in the music industry of Uganda has been bed ridden for nearly a month now fighting for his life. Friends and family, your prayers are welcome. Get well in the name of Allah,” wrote Bebe Cool.

Shortkut

Shortkut is a very young artiste under Gagamel Entertainment and has done songs like Big Mouth though he has not found his breakthrough.

We wish him a quick recovery!

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Celebrity Gossip

Felicita Di Superstar’s family in eviction scare over rent arrears

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By BigEyeUg Writer

Female rapper Felista Di Superstar and her father are reportedly facing eviction over rent arrears.

Early this week, reports came in indicating that the “Nawambye” singer and her father received an ultimatum from their land lord that they should pay their arrears in two weeks or else they will be evicted.

Speaking in an interview, Felista’s landlord said that his patience is running thin after the pair defaulting on rent for 8 months. He stressed that he had earlier advised them to move to a cheaper house but they didn’t listen.

Felista’s family rents a 200k house. Their debt sums up to 1.6 Million. They have tried explaining to their landlord that everyone is going through some financial distress but this has fallen on deaf ears.

The youngster is a young female rapper being raised by a single father who supports her talent. She goes to Kampala Parents School.

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Celebrity Gossip

Video: Zahara Totto beaten by hubby, Big Papa before bitter split

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By BigEyeUg Team

The sudden breakup between NBS TV’s Zahara Totto and her boyfriend, Don Solomon Ugwu alias Big Papa (Oga) continue to surface with more secrets spilled regarding their one-year old relationship.

Issues seem not light at all as we may have earlier anticipated, for the motor-mouthed media personality after another video storming social media today showing a bitter fight between Zahara and now ex-boyfriend, Don Solomon.

In the video, the mother of four is seen ridiculously nagging and clinging to her boyfriend as she begs him not call it quits in their relationship.

She is later thumped to the ground continuously by Big Papa giving her no chance again in his life.

The fight is most-likely to have been a continuation of the leaked audio where Oga was hectically trying to conclude his affair with the ‘Uncut’ show host.

Watch video here;

We will keep you posted

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