Big Brother Naija returns for 4th edition

By Our Reporter

Africa’s popular reality TV show, Big Brother Naija, is set to return for a fourth season with the producers of the show also revealing that the Big Brother House will be in Nigeria.

The reality TV show which follows the format of the international Big Brother franchise is known to bring excitement and entertainment to fans and viewers across the continent as it houses strangers over a period of three months who contest against each other in a battle of wits for the ultimate prize.

Speaking on the return of Big Brother Naija, the Chief Executive Officer of MultiChoice Nigeria, Mr John Ugbe said: “This fourth season promises to be even bigger than previous editions and underscores MultiChoice’s position as the biggest investor and driver of entertainment content on the continent”.

Since its maiden edition in 2006, the Big Brother Naija reality TV show has produced several pop culture influencers and celebrities including Ebuka Obi-Uchendu, Gideon Okeke, Katung Aduwak, Bisola Aiyeola, Efe Ejeba and Uriel Oputa and mostly recently Miracle Ikechukwu, Tobi Bakre and Cynthia “Cee-C” Nwadiora.