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World Cup Fever: MultiChoice Uganda announces exciting campaign

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DStv Marketing Manager, Phoebe Nakabazzi launches an exciting 24 – hour pop up channel called, “History of Football” on the DStv platform .

DStv Marketing Manager, Phoebe Nakabazzi launches pop up channel called “History of Football” on the DStv platform.

By Our Reporter

As the 2018 World Cup draws nearer, the excitement and tension around the world is escalating. To keep up with the excitement, MultiChoice Uganda has launched a World Cup campaign for both its DStv and GOtv customers.

The campaign presents an all exciting offer for the season including pop-up channels with past and present World Cup content and many prizes to be won.

While addressing journalists at Sky Lounge, the DStv Marketing Manager, Phoebe Nakabazzi said, “We understand what the World Cup tournament means to our customers and that is why we have chosen to go over and above in our delivery including our association with A+E Network International to launch an exciting 24 – hour pop up channel called, ‘History of Football’ which provides great historical matches, and interviews from football’s greats. The channel is available to DStv Premium, Compact+ and Compact customers with 14 days of original, globally-focused premium documentary series, short form specials and a selection of FIFA World Cup films.”

Phoebe also noted that, “We have included customer centric activities at the different shopping malls, supermarkets and our branches where customers stand a chance to win a number of prizes ranging from subscription, memorabilia, shopping vouchers and so much more. Every customer is a winner during this world cup season.”

All the 64 matches of the World Cup will be broadcast on all DStv platforms and the customers will access live match commentary options in Pidgin and Swahili that fit well with East and West Africa.

According to Albert Nga, GOtv Marketing Manager, GOtv customers are not excluded from the World Cup fever. He revealed that they have rolled out massive roadshows throughout the country and are bringing the fun and excitement closer to the fans.

He further noted, “GOtv customers for the first time will access all the 64 matches on GOtv Max and GOtv Plus bouquets. For those subscribed on GOtv Value will watch 56 matches and the highlights on Blitz. Everybody has been catered for.”

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Kickboxer Patricia Apolot set for rematch with Kenya’s Joyce Awino

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By Our Reporter

Uganda’s top-ranked female kickboxer Patricia Apolot has vowed to crush Kenyan fighter Joyce Awino in their rematch slated for this weekend at Smiles Corner Hotel in Kireka, Kampala.

Known to many by her stage name “Black Pearl”, Apolot will return to the ring against Awino in the African title fight dubbed “The Reveletion Night of 1000 Punches” on Saturday, August 31. The fight is in low kick style sanctioned by both Uganda Kickboxing Federation (UKF) and World Kickboxing Federation (WKF).

The two fought in April this year in Tororo and Apolot won by knockout.

“I have trained hard and very ready, so my fans should come expecting the best from me,” Apolot said, adding that “I wish to thank my sponsors, Hima Cement, for their consistent financial and moral support towards my kickboxing career.”

Hima Cement Marketing and Pricing Manager, Charles Mugasi said that the sponsorship is intended to enable her perform to her best and inspire other young girls in Uganda to join the kickboxing sport.

Apolot who has been involved in 21 professional fights winning 12 by knockout has changed the kickboxing landscape in Uganda with her unique techniques and unmatched determination to grow the at different levels more especially young girls.

She has won several tittles from home, continental, and intercontinental fights which makes her the holder of the largest number of belts and gold medals in the sport in Uganda and Africa at large.

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Bamasaaba Sports Tournament gets Ugx 50 Million boost

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By Our Reporter

Pilsner Lager, a beer produced by Uganda Breweries, has announced a UGX50 million sponsorship package towards the upcoming Bamasaaba Sports Tournament 2019. The tournament will start on August 15 th and run up to October.

Organised by the Bamasaaba Sisimukha Club (BASC), the games bring together various teams from Masaaba communities in both Uganda and Kenya with the aim of honouring culture, promoting unity and the development of the Bamasaaba people through sports and games.

This year’s sponsorship package was announced at a press briefing held at Uganda Breweries’ head offices in Luzira.

While announcing the sponsorship, Edgar Kihumuro, the Pilsner Lager Brand Manager, said, “We live in an era when it is crucial for us to hold our cultural and traditional values close to heart. Pilsner Lager, as a brand, understands and cares about the pride associated with a deep African heritage and this commitment has seen us invest in the development of local sports potential, for example, with the ongoing Pilsner Super 8 Tournament. By sponsoring the Bamasaaba Sports tournament, not only are we advancing a passion for sports but also for the traditions that bring people together.”

The tournament has, in the past, attracted various teams drawn from over 20 clans from the districts covering Mbale, Bududa, Sironko, Manafwa and Bulambuli in Uganda and the Bamasaaba Kenya Chapter which covers Trans Nzoia and Bungoma.

“The Bamasaaba Sports Tournament continues to be a wonderful opportunity for our people to come together in celebration of our culture and tradition. In addition, our youth are encouraged to stay in touch with their rich heritage through sports, which inspire, entertain and give them an opportunity to showcase their talent,” said Israel Koboi, Chairperson of the Bamasaaba Sisimukha Club.

The sports tournament places an emphasis on football and netball that will be played in a series of group knockout stages.

“This year, we plan to include new activities like bicycle riding, a marathon, bull riding and shortput and we are glad for the support of partners like Pilsner Lager for being part of this journey,” Koboi added.

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Kawempe S.S dominates Airtel Rising Stars Kampala Regional Tournament

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By Our Reporter

Last weekend, Airtel Uganda hosted the best youth football teams from Kampala district at Sendi grounds in Wankulukuku for the Airtel Rising Stars Kampala Regional tournament – the first regional tournament of the 2019 competitions.

The 3-day tournament, which had 16 boys’ and 8 girls’ teams, saw Kawempe Muslim SS dominate on both fronts with their boys team defeating 2018 winner Kampala Junior Team (KJT) 5-4 in penalty shoot-outs following a goal-less draw after 90 minutes.

The Kawempe Muslim SS girls’ team also defeated Uganda Martyrs 2 -1 in an exciting and nerve-wracking match watched by Honorable Nabilah Nagayi, the Kampala Woman MP, FUFA leadership led by 2nd Vice President Darius Mugoya and Airtel Uganda Brand and Strategy Manager Ms. Noela Byuma.

Following their victory, both Kawempe Muslim boys and girls teams walked away with a trophy, gold medals each and 1.5 million shillings each. Runners up KJT (boys) and Uganda Martyrs (girls) also took hom a trophy, silver medals for the players and 1 million shillings. Uganda Martyrs’ Kevin
Nakachwa was named girls MVP while Jeremiah Jabel from St. Mary’s took home the boys MVP accolade.

Commenting about this tournament, Airtel’s Noela Byuma congratulated the winners and encouraged all the other teams to continue training for their comeback in the 2020 tournament.

“The talent that we have seen over the past three days has been a clear indicator for the need to continue investing in grassroots talent development. These youth are skilled, passionate and determined and these are the values that Airtel Rising Stars aims to develop as they go on to pursue professional careers in football,” she noted.

Since 2011, the Airtel Rising Stars grassroots football tournament has given talented boys and girls between the ages of 13 and 17 an opportunity to compete against fellow youth from across the country with hopes of being scouted to join the local league, football clubs all over the world and the Uganda national team. Today, the Uganda national men and women football teams both consist of a number of players who took part in this tournament.

Kampala Region has named thirty boys (30) and 30 girls who will prepare for the Airtel Rising Stars National finals due in early September.

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