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Home»Entertainment News»Whobaadblood Flux Targets Uganda’s Music Industry
Entertainment News

Whobaadblood Flux Targets Uganda’s Music Industry

BigEyeUg1By BigEyeUg1June 14, 2025
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By Stuart G-Khast

LAGOS — Nigerian-born singer, songwriter, and multifaceted music professional Ikemesit Nkereuwem-Tim, widely known in the entertainment sphere as Whobaadblood, has officially announced his much-anticipated sophomore extended play, Flux. The project, set for release in June 2025, marks a significant departure from his debut effort, Afrocentric, and signals an intentional broadening of his musical scope.

For those familiar with Nigeria’s evolving soundscape, Whobaadblood is far from a newcomer. While many still identify him by his early reputation as a DJ and sound engineer, his roots in music go deeper—beginning at Rhythm FM and later Akwa Ibom FM, where he served behind the scenes, curating high-quality soundscapes that became part of everyday airwaves. It was in these radio booths and control rooms that he quietly sharpened a skill set that would later make him a force in Africa’s independent music scene.

In an intimate media session with select journalists in Lagos, the artist opened up about the creative evolution that birthed Flux. “This is my first sonic release of 2025,” he explained. “It’s more than just music—it’s a statement. Flux is a fluid blend of Afrobeats, R&B, Hip-Hop, and Pop. I want it to speak to more people across Africa and beyond. My debut project was rooted strictly in Afrobeats, but this one is about crossing boundaries, both genre-wise and geographically.”

Indeed, Whobaadblood’s ambitions with Flux extend beyond personal artistic growth. He emphasized a deeper purpose: creating platforms for emerging talent across the continent. “There are six tracks on the EP, and I’m collaborating with four Nigerian artists and two Ghanaians. 50% of the project is self-produced. But what excites me most is spotlighting fresh voices.”

His commitment to grassroots development isn’t new. As the founder of Sneaker Fest, an annual youth-oriented festival blending music, basketball, fashion, dance, and art, Whobaadblood has consistently championed underrepresented talent. “My goal has always been to empower creatives—Flux is just another chapter in that mission,” he noted.

His recent return to Nigeria in May 2025 underscored his growing influence. He appeared on City FM 105.1, where he shared stories of creative hurdles, wins, and the quiet determination that fuels his musical journey. Listeners were reminded of his November 2024 debut project Afrocentric, which had been met with critical acclaim and a vibrant album listening party at Abuja’s Casamigos Club, attended by hundreds of fans. That same week, he thrilled crowds with a DJ set at Kristos Lounge, taking listeners through the evolution of Afrobeats—from its traditional rhythms to its current global form.

But Flux represents more than a milestone for Whobaadblood—it’s part of a larger cultural dialogue, particularly resonant with the Ugandan music industry. With its blend of mainstream and alternative genres, Flux taps into the pan-African sound palette Ugandan audiences are increasingly drawn to: rhythmic innovation, socially conscious lyrics, and boundary-breaking collaborations. As Uganda’s local scene continues to integrate global sounds—from Afro-fusion to Lugaflow—projects like Flux affirm that African artists are not only reflecting their local realities but reshaping the global narrative.

Whobaadblood’s versatile sound engineering background has uniquely positioned him to create music that is technically pristine yet emotionally resonant. For Ugandan producers and rising acts in hubs like Kampala and Jinja, he stands as a model of interdisciplinary excellence—proof that the backroom technician can become the mainstage visionary.

As he continues to oscillate between genres, cities, and roles, Whobaadblood exemplifies the modern African artist: borderless, collaborative, and unapologetically experimental. With Flux, he is not just releasing a record—he’s crafting an ecosystem.

And Africa—Uganda included—is listening.

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