By Our Reporter
Uganda Breweries Limited has appointed TV star Calvin Da Entertainer, real name Calvin Kalule as their newest responsible drinking ambassador. The UBC TV presenter joins Vinka, Innocent Nahabwe and Flavia Tumusiime who have been spear heading the campaign since December 2018.
Calvin’s role will be to drive awareness on responsible alcohol consumption.
UBL, under its Red Card Initiative, is running a responsible drinking campaign that is aimed at engaging consumers to make a commitment to never drink and drive, in a bid to reduce drink driving incidents in Uganda.
Dubbed join the pact, the campaign is targeting to collect 10,000 commitments against drunk driving.