Kampala, 21st May 2018: Taxify, the world’s fastest-growing ride-sharing app, looks back at the first 100 days of Taxify Boda in the pioneer city where the category was offered. The company has seen hundreds of Boda boda drivers sign up to drive on the platform since the launch in February 2018.
The Taxify Boda category has continued to grow exponentially. The number of Taxify Boda trips today is twice the number of vehicle trips completed in Kampala. Taxify records show that Boda Boda trips grew 5 times within the first 100 days of the category launch in the Ugandan capital.
The volume of trips completed on a Boda boda in Kampala grew 500% compared to a 200% growth in the number of vehicle trips on the Taxify application within the same period.
Kampala was the first city where Taxify Boda was launched and offered as a category to riders. Boda Bodas are a preferred means of transportation in Kampala by riders seeking to avoid city traffic and to get to their destinations faster.
Operating in 26 countries globally, Taxify attributes its success to its driver-friendly platform. The ride-sharing platform takes only 15% commission from its driver – partners while also offering them added benefits, such as loyalty awards and the ability to set their own radius for pickups. The lower commission allows Taxify to offer lower prices for riders and more take-home pay for driver- partners.
Taxify continually commits to meeting the unique needs of riders in every city in which the company operates. New secondary categories in East African cities like Boda boda in Kampala, and Bajaji (three wheeled rickshaws) in Dar es Salaam have seen the firm increase its user base tremendously.
Julian Byamugisha. Operations Manager for Taxify in Uganda, said, “The growth we have seen in the Boda Boda category is a reflection of the needs of the people in Kampala. Being able to meet the needs of the local people in every city is what will eventually result in business success .”
Fun Facts
- There are about 300,000 Boda bodas in Uganda
- Boda Boda driving is the second highest source of employment after agriculture
- Taxify launched in Kampala in October 2017. 4 months later, in February 2018, Taxify introduced the Boda Boda category: Taxify Boda
- The most popular Boda boda model on the Taxify Platform is the Boxer
- The highest fare ever paid on a Boda trip was UGX 71,000 for a trip from Kulambiro to Entebbe
- The longest trip on a Taxify Boda lasted about 18 hours
- 5PM is the busiest hour for Boda Bodas in Kampala
About Taxify
Taxify is one of Europe’s leading ride-sharing platforms, connecting millions of riders and drivers around the world to make travel easier, quicker and more reliable. Taxify’s efficient and tech-enabled business model benefits both driver – partners who have to pay a smaller commission as well as riders who end up paying less for their ride.
Founded by Markus Villig, Taxify launched in 2013. It’s one of the fastest-growing ride-sharing platforms in the world, focusing on Europe and Africa.
Taxify has more than 10 million customers in over 20 countries globally. For more information, please visit https://taxify.eu/cities/kampala/
