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Snapchat Sees More Daily Photos Than Facebook



Snapchat now shares 400 million snaps each day, according to CEO Evan Spiegel, who confirmed the number to TechCrunch today.

In September, Evan Spiegel announced on the Disrupt stage that the disappearing photo-sharing service was seeing 350 million snaps sent per day, up from 200 million in June. Clearly, growth on the hot new service is staggering.

Even more staggering, perhaps, is the fact that the 400 million/day figure surpasses the photo-sharing activity on both Instagram and Facebook.

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Facebook reportedly sees 350 million photos uploaded each day from its worldwide audience of more than 1 billion users, and Instagram’s 150 million users upload around 50 million photos each day.

Snapchat’s growth numbers likely include photos and videos, as well as “broadcast” snaps. Broadcast snaps are when a user takes one photo and sends it to multiple recipients, turning one snap into many snaps.

Of course, it’s not that surprising that more photos are flowing through the very private, self-destructing Snapchat as opposed to the very public Facebook and Instagram, where content lives forever and is seen by many.

Still, the speed with which Snapchat’s user engagement grows is quite rapid, which may explain recent rumors around a $3 billion Facebook acquisition offer and a massive funding round on the horizon.

Source: Techcrunch


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