By Our Reporter
Radiant has announced a mega sponsorship for Lydia Jazmine’s First-Born Concert scheduled to take place on the 1st of March 2024 at Hotel Africana.
Lydia Jazmine, who is staging her first-ever concert since joining the music industry 10 years ago, is the brand ambassador of Radiant, a leading lifestyle, beauty and personal care brand in Uganda and across Africa.
“Jazmine joined us as a brand ambassador over two years ago, and we are so proud of the work she has accomplished for Radiant, but also as an artist. We congratulate her on staging her maiden concert and this is why we are proud to invest up to Ugx 50,000,000 in the First-Born concert,” said Robert Kitenda, the Head of Marketing and Corporate Affairs.
At the concert, Radiant will be unveiling a new brand identity that comprises a new logo and products that have been developed with world class precision and tailored to meet their customers evolving needs.
‘’Radiant has consistently served customers with products that make them shine and feel great. Our dedication to customer satisfaction and innovation remains unwavering. The fresh look of Radiant has been designed to deliver exactly what you need to have good hair days and feel great every single day that you use Radiant products. We renew our commitment to providing unparalleled quality, exceptional service, and a curated selection of Radiant products.” Noted Lilian Kansiime, Category Manager, Radiant.
Lydia Jazmine, who has been the Radiant brand ambassador for the last two years, continues to rely on Radiant products to maintain her extremely lofty standards of always looking good.
‘’I am privileged to have been contracted to share my experience with Radiant. The truth is, I would freely recommend Radiant to all my girls. Radiant products work. They deliver that perfect hairdo that you always aim for when you go to the salon. I invite all my fans to come to my concert and experience the Radiant fresh look.” Lydia Jazmine said.
At the concert, Radiant will offer free salon services and products to revelers, so that they can experience first-hand the magic of Radiant products.