MTN Uganda yesterday launched MTN Elite, which is a program designed for MTN’s top customers. MTN Elite is by invitation only and aims to recognize and reward their most valued customers. MTN Elite customers will receive a personalized card that entitles them to benefits from MTN and selected lifestyle partners.
Our MTN Elite partners have been selected carefully to ensure that we extend guaranteed enriching lifestyle opportunities to MTN Elite members. They include Serena Hotel Kampala, Lake Victoria Serena resort, Nyumbani Décor, Mbawo Timber works, Kenya Airways, Brussels Airlines, SPOTCLEAN Drycleaners, Hertz Rent a car, Khana Khazana, Il Patio restaurant, Haandi restaurant and Tamarai restaurant among others.
“At MTN Uganda, we realize and understand the value of our customers and we are therefore committed to creating propositions and services that enable us give back to them,” said MTN Chief Marketing Offer Ernst Fonternel.
In the last 15 years of successful operation in Uganda, MTN has transformed the market in many ways, changing lives and setting new trends for the market. In the same period, it has gained and maintained market leadership.
“In partnership with both public and non-profit credible organizations, MTN has executed sustainable projects and has provided such services to customers and the community”, Fonternel said, adding that through the MTN Elite program the company intends to deliver a superior brand journey for its high value customers, by providing quick access to help, ensuring that they are always accessible and creating memorable brand moments for them.
The on-going Asante Sana, MTN cash back and MTN 141 are examples of the programs that MTN has put in place to reward its loyal customers. MTN 141 which is a loyalty points program in which customers get bonus minutes and bonus SMS has had phenomenal success with over 5 million MTN customers currently using it.
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