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The Legacy of Aggie Konde: Why NTV Uganda Will Hate and Love the Iron Lady

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Agnes Asiimwe Konde

By Our Reporter

Last week, Msingi East Africa Limited appointed Agnes Asiimwe Konde as its Chief Executive Officer. This to many came as no surprise considering that Konde was on her way out, something we reported about months back. The restructuring of Nation Media Group has already cut her name out, with the merger of operations at NMG. Now that Konde is out, many have wondered, what will be the legacy of Konde at NTV Uganda?

Konde’s tenure at NTV was one of mixed reactions. She was a lady who succeeded in keeping NTV afloat yet miserably failed to give it that quantum leap. It was during her tenure that NBS TV became a force to reckon in Uganda and almost claimed NTV Uganda’s top spot.

Whereas Konde kept NTV profitable, much more profitable than how she found it, it backtracked on its core elements, its core defining factor of great visual content. It became another television station and not the NTV that everyone knew as NTV. Perhaps it was a puzzle too hard for Konde to solve. She could have been lost for options. Given her sales and marketing background, she could have thought more in terms of the monetary numbers. What Konde lacked was the editorial background to stir the ship that was NTV Uganda.

At the time of her exit, Konde leaves behind an NTV that is lost in the jungle. No one really knows what NTV stands for. It is as though Konde found an Apple Inc and succeeded in converting it into a Samsung. Konde in many ways bore similarities with John Sculley, the Pepsi executive who was recruited by Steve Jobs in 1983 to be Apple’s CEO. By the time Sculley left Apple, it was in the bottom of the rung as regards innovation. Sculley brought a manufacturing mentality to Apple, and so did Konde to NTV.

Konde also left behind a very divided newsroom. It is during her tenure that NTV Uganda lost all its big names to competition. Even its top shows became a shadow of their former self. Fourth Estate’s light dimmed when contrasted with NBS TV’s Front Line. What had gone wrong?

There were also rumours of nepotistic tendencies that had infected the NTV Uganda newsroom with a big percentage of the newsroom being made up majorly by one region of the country. In fact many explain that Konde’s replacement in the interim has been brought in to try to clear that image that had been formed about NTV. The journalists and presenters at NTV were all up in arms about their reducing living standards. For example the station demanded that all its anchors take vehicle financing loans and live up to the billing despite their pockets and wallets being in disagreement.

There was also a new wage policy where people earned money per show produced and not a monthly salary. Many TV presenters at the station felt that this was taking away their dignity. It was a nasty affair every end of week as presenters and anchors lined up with their 50K and 40K vouchers for shows made.

Konde also outsourced most production. In the end, NTV became just another platform. As long as one had a show idea, good or bad fully produced and the financials made sense to NTV, Konde would endorse that show. At least 90 percent of the shows on NTV were not internally produced, many were contractual arrangements. This many thought was not a sustainable route as a media enterprise always needed to keep its core elements internal.

But there were also bigger ventures at which NTV burned its fingers. One of those was Spark TV. At first, many thought NTV was starting a Luganda TV show to compete with Bukedde. Instead, NTV brought a show to target female viewers. But which demographic exactly? It was never clear, were they targeting urban corporate ladies, or the local woman in Kampala? Spark TV till today is one idea that NTV should never have executed. According to sources, Konde felt like she needed to be remembered for something. Her ego took precedence over the market reality. Today Spark TV remains another dead weight that should be killed off sooner than later.

Despite all the negatives, Konde succeeded at what she does best, ensuring that an organisation keeps profitable no matter the times. Whereas other TV stations suffered during economic downturns, this was not to be heard of at NTV Uganda. Konde ran a very lean TV station, it had less expenses because of its outsourcing and partnerships model. It did not have to spend on getting good content, it liberalised this front and gave everyone a chance at the channel. Perhaps, this was the only model that could have kept NTV afloat.

But now that Konde is out, NTV may have to rethink this model. Is it sustainable? Is NTV comfortable being another TV station or its high time it comes an innovative channel, as regards great content? NTV Uganda was always about great content, it was its differentiator. Will the new MD bring back this fire? Will NTV rediscover its core values or it has strayed too far from returning?

All together, Konde will be remembered as the MD who we hated that we loved. We hated that we loved her, but we also loved that we hated her. She was an iron lady, she was a fighter, but she did not have that founder’s charisma, she did not have the spirit to burn bridges and really get inventive and innovative. The only times she did, it was on a very egoistic venture such as Talent XP and Spark TV. She tried to target the female audience with her shows such as the Ugandan Second Chance and Be My Date, but these still fell short. Although she brought in the money, she made NTV Uganda lose its monopoly. She will be remembered in great light but she will also suffer from negative criticism for all the losses in content positioning. Konde’s legacy will be one of a swinging pendulum bob from great profits to very mediocre content. All the same, we are glad she was at NTV and wish her the very best on her new path.

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Celebrity Gossip

Faridah Nakazibwe endorses Bruno K’s Latest song Tonta

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By Staff Writer

NTV Mwasuze Mutya presenter Faridah Nakazibwe many rumoured to be an item with Bruno K has endorsed the singer’s latest song “Tonta”

Bruno K who recently signed under Black Market records released his first project under the label and it is already shaking the industry getting many positive responses from strong stake holders of the industry and from public figures and the latest is Faridah who he composed for a song earlier this year

Faridah shared the song on her social media with praises on it and urged everyone to watch it because it is worthy

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Kasuku and Sheila Gashumba fight takes new twist

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By BigEyeUg Team

Sheila seems to be in control of the Uganda’s media at the moment with her one month old ‘Stop cyber bulling in Uganda’ campaign.

After her victory over Urban TV’s Tina Fierce whom she accused of using her ‘Scoop On Scoop’ show to throw malicious insults at her, Sheila has now turned guns at Nation Media’s Isaac Katende aka Kuku Wazabanga (Kasuku).

This follows Kasuku’s remarks on Sheila Gashumba’s ‘Stop Cyber Bullying in Uganda’ while appearing on NBS TV’s ‘Uncut Sabula’ show.

Kasuku

During the interview, Kasuku asserted that Sheila has no moral authority to run such a campaign having also been a culprit of social media bullying when she used her handles to insult, former NTV presenter, Robin Kisti.

Kasuku’s opinion didn’t sound pleasant to Sheila even for a blink of an eye as she immediately set a Facebook live video to drop her response on his claims.

In the video, Gashumba revealed how Kasuku should have been their (Sheila and Gods Plan) target to hunt-down in this campaign because of his continuous malicious criticism to musicians.

Sheila Gashumba

She also says that Kasuku is just being a hypocrite whom she once helped to have his first buffet at Kampala Serena Hotel.

Sheila has also shifted the war to Twitter as she continues to shower the ‘Talk and Talk’ show presenter with unbearable insults of his career.

Age is just a number it has never meant Intelligence!! Kasuku you should be retired now allowing other young talented youth to have a chance to be on radio and tv than attacking public figures!! You should be on holiday right now!!” tweeted Sheila.

Surely Kasuku seems to have been a valuable item for Gashumba to ruin under this campaign as she has also onboarded boyfriend, Gods Plan in the war.

Gods plan indirectly thumbs Kasuku for having begged him Shs. 50K for transport.

Sheila Gashumba and boyfriend, Gods Plan

He also advises him to first pocket adequate evidence before giving opinions during discussions.

I remember giving someone 50k outside guvnor for transport. Naye MUJOOGA

My advice to journalist or radio presenters is always investigate before opening your mouth to give an opinion. Your opinion has to be based on facts not because your friend told you his side,” tweeted Gods Plan.

However, Kasuku seems not over taken by the couple’s words as he buries hope of getting any reply from him.

Afta alot of thought,am not going to get involved in a verbal exchange with Sheila Gashumba or the boyfie.This has become their way of life lately. They can mek all the noise in the world and enjoy retweets but not today… Time will tell. Gudnite,” wrote Kasuku.

The campaign was initiated by Sheila and boyfriend, Gods Plan last month to curb the thrilling social media harassment in Uganda, marking celebrities as the best victims.

Having landed Kasuku, one of the most celebrated critic media personalities in the country on her docket, the public highly anticipates the fresh war to escalate beyond this point.

We will keep you posted.

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Bae @31: Bad Black bosses with a seductive photo album at her 31st birthday

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By BigEyeUg Team

Whenever the annual calendar clocks to the 5th day of July, social media is buzzed with birthday wishes to Kampala City socialite, Shanitah Namuyimbwa alias, Bad Black.

Bad Black is fond of taking up the day in the news without anybody’s favour but instead on merit of possessing one of one of the highest numbers of following.

Today, Shanitah marks her 31st Anniversary in life and she has got to pomp it in style with a huge volume of photos where she appears at-ease with friends.

The photo album also features her cozy and imminent moments with boyfriend Sky West.

Bad Black and boyfriend, Sky West kiss

She has even run out of words to explain God’s blessings’ abundance to her and territory at an age of 31 because she looks better despite blooming a late age.

Lord am so grateful. 31yrs today it looks good on me. If you indeed bless me & in large my territory,” she wrote.

The mother to three is also astonished by her aging like fine wine and compares herself to an Egyptian goddess.

See how at 31yrs Aging like fine wine no competition but accept am Egyptian goddess,” Black adds.

Unlike her past birthdays where she has hyped the parties with glamorous designs and valuable gifts brought by friends and family, Bad Black is expected to celebrate this in a scientific way, owing to the COVID-19 pandemic.

Here is Bad Black’s full photo album;

Happy Birthday Bad Black!

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Guitarist Charmant Mushaga quietly suffering from depression after breakup with wife Sandra

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By BigEyeUg Team

It’s such a devastating moment for Prominent Congolese guitarist, Charmant Mushaga Buhendwa as he continues to trail his life through a heartbreak after his wife, Sandra Klonka dumping him.

This website has come to learn about the Uganda-based Zaire born musician’s marriage status after he went public to disclose how his relationship with the Hungarian woman doomed just within one year after their wedding.

The Afrigo Band instrumentalist’s revelation comes in after accumulating uncountable messages in his inbox, congratulating him upon his initial wedding anniversary, which in reality he didn’t achieve.

Today I decide to make it clear to all that knew and saw some changes that happened in my life on the 19th of June 2019.

This whole week I’ve been receiving messages in my inbox congratulating me for my first Wedding Anniversary,” he wrote.

In deep sorrow, he says that the matrimonial vows he made with Sandra on 19th June 2019, failed just after 4 Months from the wedding.”

Well on a sad note I regret to say that our marriage failed 4months after our wedding. It’s a long story but it is well,” he added.

Charmant also shared his love woe with Sandra on his WhatsApp status.

You were once my happiness and today you are my greatest sorrow, I wish I never met you, my heart would be at peace …….goodbye Sandra.

Charmant and Sandra got married in a civil suit at the Uganda Registration Services Bureau and had only one child together.

Keep strong Charmant!

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