By Our Reporter
Coca-Cola treated guests, artists and partners to an evening of African music, free flowing drinks and trivia as they officially launched the 2019 Coke Studio Africa season in Uganda.
The event was attended by representatives from Coca-Cola Uganda led by Maggie Kigozi, the Coca-Cola Regional Marketing Manager and Conrad Van Niekerk, the Coca-Cola Bottling Managing Director, broadcasting partners, influencers and members of the media fraternity.
Also in attendance were Coke Studio Uganda representatives: Alvin Kizz, Sheebah, Weasel, King Saha, Fik Fameica and producer Daddy Andre, accompanied by Coke Studio Alumni Jose Chameleone and Ykee Benda.
The night kicked off with a special tribute session to the late Moses Nakibogo aka Radio during which King Saha and Radio’s former partner Weasel performed their Coke Studio mashup dedicated to all the fallen soldiers.
Sheebah, Alvin Kizz and Ykee Benda were then given an opportunity to talk about their experiences at the studio and entertain the guests with some of their newest tracks, including their Coke Studio collabos.
Speaking on behalf of the night’s host, Mrs. Maggie Kigozi thanked all the guests for turning up to support Ugandan and African music. “As you all know, fusing the diverse musical influences in Africa while providing a platform for renowned as well as upcoming and less mainstream artists to collaborate musically is the backbone of Coke Studio. This year, our artists have had the opportunity to share experiences and integrate their musical journeys with over 25 of Africa’s talented artists and producers,” she noted, adding this season will celebrate the local African artists that have made a remarkable impact on the music industry and therefore will not have an international star.
On his end, Conrad Van Niekerk applauded the Ugandan representatives for reaching this far in their musical careers. He noted that Coke Studio is designed to bring local talent together to showcase on the international music scene. He reiterated CCBA Uganda`s commitment to continuously offer the market the most affordable and innovative products.
Along with Coke Studio 2019, Coca-Cola will be launching an Under The Crown campaign that will reward consumers who have purchased a Coke zero, Fanta Orange, Fanta Fruit blast, Sprite, Novida or Stoney with exciting prizes. Additionally, Coca-Cola has partnered with Mr Tastys, KFC, Crazy Chicken and Javas to provide a Coke Studio discounted meal.
Coke Studio will be airing on NTV, NBS, Sanyuka and Spark TV on Fridays at 8pm.