Coca-Cola Beverages Uganda partners with Boundless Minds to empower youth

By Our Reporter

Coca-Cola Beverages Uganda (CCBU) has partnered with Boundless Minds, a social enterprise mentoring young people, to empower 10,000 youth in higher education institutions. The partnership which was announced on Friday comes as part of CCBU’s economic inclusion commitments, under the theme “Letter to My 20-year-old Self”.

The project will intensively mentor 100 students from different institutions who will be recruited as peer mentors to the broader group of 10,000 students. It will recruit a total of 60% female students and mentors. During the course of the year, 10 in-person career clinics will be hosted at the universities.

The Coca-cola Beverages Africa and Coca-cola Beverages Uganda leadership team will actively participate in mentoring and equipping the youths with skills such money management skills, building a career, entrepreneurship, career mapping, personal branding and people management skills, among others.

The leadership team will also share their personal experiences on how they were able to build their careers while successfully contributing to the growth of Coca-cola Beverages Africa.

Kirunda Magoola, Public Affairs, Communications and Sustainability Director of CCBU, noted that, “as CCBU, we aim to empower communities in which we operate. We want to help young people to maximise their potential through coaching and programme mentorship. Through the programme we also want them to support each other and grow together. These skills are an essential part of improving their ability to work with others and can have a positive influence on furthering their careers.”

“We understand that our business can only thrive when the communities we serve thrive too. Investing in communities ensures our business sustainability.” Magoola added.

Benjamin Rukwengye, the Founder and Chief Executive Officer of Boundless Minds, said: “We are proud to partner with Coca-Cola Beverages Uganda on an initiative like this that will positively impact people’s lives. At Boundless Minds, we believe that youth are the future of Africa and with the right skills they will change the continent.”

To participate in the Boundless Minds mentorship program, sign up here.