By Our Reporter
Swangz Avenue singer, Azawi is set to drop the visuals for “Majje”, her stirring collaboration with rap star, Fik Fameica.
We have learnt that Azawi has collaborated with Guinness for the video project. The collaboration comes in the wake of her being enlisted as an envoy for the premium froth’s continental Black Shines Brightest campaign.
In a teaser that has been shared on Azawi’s official social media platforms, the video promises to be stuff of the cinematic as Azawi, mounted on a horse, takes a stroll through a taxi (Ugandan matatu) infested street to the amazement of onlookers.
For the video project, Guinness pools the efforts of the campaign’s faces.
Sasha Vybz, who also doubles as one of the influencers signed to the Black Shines Brightest campaign is behind the lens with fellow influencers Malaika Nyanzi and Uncle Mo making cameos appearances, fulfilling collaboration, a key aspect of the campaign.
Sasha notes that his assignment was to bring out the spirit of the campaign which is energetic, empowering and celebrating individuals coming together, fizzing with optimism, creativity and potential as they unite to take on the opportunities to create moments and content to be enjoyed by everyone.
MAJJE visuals out this Friday
🎬 : @sashavybzdirector @Guinness_Uganda #BlackShinesBrightest #PaidPartnershipWithDiageo pic.twitter.com/9u5dwNlFWh
— Azawi (@AzawiOfficial) March 1, 2022
Speaking about the experience, Azawi said, “My experience was smooth and that why the production was swift and on point. Remember collective efforts yield results and we delivered a masterpiece! Majje is a hustlers anthem and I couldn’t be any prouder of my BSB tribe.”
“Majje” video will premiere this Friday at midday.