By Ian Ortega
In 2012, we had a simple dream, something that was not about the money as per say, but to give a brand new angle to Entertainment, to bring passion to the field. This is not something we did for the sake of money; we always knew that if we kept doing what we love and did it passionately, the money would come in.
For purposes of summary, I won’t be repeating the story of BigEye.ug, we shared this a few months back. I will go straight to what we believe in as a Company and as a website.
It gives me a great honour to have been voted the Best Entertainment Website in Uganda at the inaugural Social Media Awards. Honours like these rarely come for Companies that are just months shy of their second anniversary. Nonetheless, in a country where 90% of businesses close up before they celebrate their first Birthday, an Entertainment website deserves kudos. Getting appreciated is not something to be taken lightly.
OUR BELIEFS AS BIGEYE.UG
This is what we believe in as BigEye.ug, we believe that we don’t have much time on this world; our moments on earth are already limited so we should really add more life to our years on this world. We live in a very noisy and complicated world, whatever we have to do; we must do it to our very best.
Our core standard as a company is about creating and delivering value in a passionate way. Regardless of who will be in charge of BigEye.ug a year from now, these pillars upon which BigEye.ug is anchored should never be broken. The pillars of creating and delivering value in a passionate way should never be erased.
Secondly, as a Company, the BigEye Group of Companies, we believe in the notion of THINK DIFFERENT. We don’t care whether it has never been done before, if it’s valuable, if it gives people better lives, if it entertains people, then we shall always go where there is no path and leave a trail. We want to leave a mark on our generation. We also believe that BigEye Group should be able to outlive its founders; 20 years from now, this should be a brand that should still be making impact on this world.
STAYING HUNGRY
We never want to get satisfied, satisfaction breeds mediocrity. We always want to keep setting Big gigantic goals that make people laugh at us then going right out in the playfield and making these dreams a reality.
We have to desire for better every single day, we should always look for better ways of delivering the products and services we offer. We never want the feeling of GOOD to blind us from the target of GREAT. Just because we are doing good should never stop us from aiming for great. Thus we shall always stay hungry as a company; we shall always keep yearning for more. Any employee of BigEye.ug should never feel satisfied with their current level; one should always strive to go the extra mile. And like the Japanese have it in the Kaizen Principle; “always break the records you set.” Or like the founder of Daily Monitor and Observer, late Kevin Aliro said; “Whatever we have done so far can always be done better if only we try a little bit harder.”
STAYING FOOLISH
Our business model is a foolish one; it defies all traditional business models. We are ready to try new things, we have no pleasure in getting comfortable, and our business model is one of adventure. We follow our hearts to the core, and this defies logic most of the times. Even if the founders exit the company, we believe that anyone who succeeds us should always rely on that sixth sense; that gut feeling.
We have always defined conventional wisdom. We only live once and we want to make this once to count. We are ready to learn more, to burn the bridges and start afresh in complete new fields. As a company, we should stay foolish and think out of the box, come up with simpler ways of doing things, ways that are more entertaining. Everything about BigEye as a company can change but these cores should never change. These are the things that have kept us alive. We should always hunger for more information and always try out new things. Every employee of this company should know this.
IN SUMMARY:
To echo the words from the award acceptance speech; “BigEye.ug is about passion; you thought of us as the best Entertainment website, allowing us to stay hungry and foolish.”
These are the three slogans that should always guide BigEye Group of Companies and BigEye.ug for all ages;
1. Do it for the PASSION, if you don’t love it, don’t do it.
2. Create and deliver Value, Value is what matters in all we do.
3. Let’s think different, by staying HUNGRY and staying FOOLISH
To King Brian, thanks for the great work as a CEO of the Company and Co-founder, keep hungry.
To Salim Segawa, thanks for the one year services you offered us, we wish you the best as CEO of UrbanHype
To Stuart G-Khast, these core values of BigEye.ug should never be forgotten.
To Hood Lighta, keep foolish, always strive to innovate and invent.
To Edwin Junior, keep young and keep loving it at the family.
To Isaac Mites, passion, passion, never forget those words Brother.
To Ian Ford, the name Ian is about being humble, let that never escape from your head.
Finally, to you the person reading this, because you believed in us, we did something, if you could tell others to believe in us, and know that this is about you, not about us, we can hit the greatness pick.
Otherwise, all the best of blessings
Ian Ortega 2013 (Founder and Director BigEye Group of Companies)
Twitter: @OrtegaUganda
Facebook: www.facebook.com/ianort
“[katogoaward]”