Social media influencer and media personality Evelyn MiC continues to cement her status as one of the country’s fast rising brand faces after officially joining the Belaire family as a brand ambassador.
With her influence steadily growing across digital platforms, Evelyn MiC’s brand value is clearly on an upward trajectory and this latest partnership proves that the bag is, indeed, getting bigger.
The bubbly content creator has inked a deal with Belaire, the premium sparkling wine brand distributed by Double Barrel, adding her name to a list of notable personalities representing the luxury drink. Known for her stylish presence, lifestyle content and strong engagement with her audience, Evelyn MiC is seen as a perfect fit for Belaire’s classy and aspirational image.
Speaking about the partnership, sources close to the deal revealed that Belaire is keen on tapping into Evelyn MiC’s youthful, trendy following, especially within the nightlife and lifestyle space where the brand continues to dominate.
This endorsement marks yet another milestone in her career and further positions her as a go to influencer for premium brands looking to connect with the new generation of consumers.
As the saying goes, another endorsement, another bag and for Evelyn MiC, the wins just keep coming.