By Our Reporter
MultiChoice Uganda celebrated its 30th anniversary with a grand event to revel in its remarkable contribution to Uganda’s entertainment landscape.
The gala held on Friday at Mestil Hotel, brought together subscribers, key sector stakeholders and trailblazers in the entertainment industry to honour MultiChoice Uganda’s three decades of excellence and impact.
The anniversary event served as a platform for MultiChoice to highlight its journey which has evolved from what was a budding prospect in 1994 to a household staple that has redefined how Ugandans relate with and consume content.
MultiChoice Uganda entered the Ugandan market in 1994 with the vision of becoming the leading provider of first-class entertainment. Over the past 30 years, it has been key in shaping the country’s entertainment landscape.
Hassan Saleh, the Managing Director, MultiChoice Uganda commended stakeholders including subscribers and staff who’ve been integral to the business and its existence from inception to date.
“Allow me convey our deepest gratitude to our subscribers, staff, multi-sectoral partners, and staff for walking this journey of a thousand miles, the feedback, great campaigns, and collaborative efforts towards who we are today, thirty and still giving,” Saleh pronounced.
He noted that, “it is indeed a great honor to witness the incredible milestones made to this day that embody who we are and what we stand for,” observing that, “over the past 30 years, we are proud to have made a significant impact by contributing to the economy through job creation, investment in local content production through M-net, supporting the country’s analogue to Digital migration efforts, sports promotion and skilling through the MultiChoice Talent Factory (MTF).”
Saleh added that, “In the last six years, we have spearheaded a local content renaissance, partnering and collaborating with and providing aspiring filmmakers with opportunities to showcase their work on platforms tailored for local content, Pearl Magic and Pearl Magic Prime.”
These collaborative efforts, he explained have seen up to 40 commissioned and licensed shows brought to your screens, with more expected in the months ahead.
“As we look to the future, we are focusing on the digital transformation of content delivery. The recent enhancements to our GOtv Stream and DStv Stream services, refreshed self-service platforms, MyDStv app and MyGOtv app as well as the reintroduced Showmax 2.0 Video-on-Demand platform, a demonstration of our commitment to deliver the best in Entertainment.”
A refreshed Showmax 2.0 was launched giving guests a glimpse into what to expect on the platform, a culmination of a strategic collaboration between Comcast’s NBC Universal and Sky, leveraging cutting-edge technology behind Peacock, a globally acclaimed streaming service.
Showmax relaunched will give subscription options for Mobile and All Devices including a Mobile-only English Premier League option as well as bundle combinations. Prices start from as low Ugx 11,400.