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Pepsi sponsors inaugural Roast and Rhyme Event

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On Sunday, Kampala revelers sampled a unique event that fused music and food dubbed Roast and Rhyme at Jahazi Pier in Munyonyo.

The first of its kind, the event attracted Kampala’s socialites who thronged the greens of Jahazi, drank Pepsi, feasted on nyama choma, maize, among other delicacies as they listened to live music from contemporary music stars majorly artists attached to Swangz Avenue.

Roast n Rhyme

Revelers enjoy nyama choma at the Roast and Rhyme event

Steve Keys, Maddox Sematimba, and Navio were some of the star performers of the day. However, the places had plenty of other entertainers who took time off other business to come and support Swangz Avenue that has previously elevated the careers of some of them. They availed themselves for a one on one with the revelers took pictures and shared their roasts with the audience.

Being a picnic styled family event, on the other side, children had fun on bouncing castles, riding on camels, playing hide-and- seek and eating ice cream and roasted delicacies.

Navio performs at Roast and Rhyme

Navio performs at Roast and Rhyme event

“We decided to be part of this dazzling event because of our brand’s connection with music. Pepsi supports music, and this is a musical event. We also wanted to support our brothers so as they could give our consumers a memorable experience,” said Nasser Mutesasira, the Crown Beverages events manager.

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MTN excites youth with launch of MTN Pulse

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SUMMARY:

  • Customers to sign up to enjoy exciting weekend bundles with preferential rates, free online gaming days, music and video streaming.
  • MTN launched the Pulse Movement following weeks of the #NoFear campaign
  • MTN hosted the youth at a launch party in Kampala dubbed #NoFear.

Thursday, 15th January 2017

MTN Uganda has today made its pitch to the young, tech-savvy growing population through a new proposition, MTN Pulse. Uganda’s population demographics indicate that Uganda has one of the youngest populations in the world. According to the Uganda Bureau of Statistics (UBOS) at least 77% of Uganda’s population is under 30 years. For MTN Uganda, this presents an opportunity to meet the growing demands of the young, energetic and technology driven people.

“The MTN Uganda brand is 20 years old in Uganda today. That is as old as most of the young population in the country. We have decided through MTN Pulse to customize products and solutions that are appealing to them and that they can identify with,” said Wim Vanhelleputte, Chief Executive Officer MTN Uganda.

MTN Pulse was launched at the #NOFEAR party at Legends Rugby Grounds in Kampala.

Wim noted that MTN Uganda took the time to gather insights into the youth market and noticed that brand needed to identify further with them. The future in the country in terms of technology will be driven by data. MTN Pulse is all about how affordable data that will enable the young Ugandan’s to express themselves.

“Young people want to be creative. They want to communicate. The Fear Of Missing Out – FOMO can be real. MTN Pulse will be able to allow them do gaming, listen to music, create sharable video content, get the latest updates to parties and offer data bundles that suit all their plans,” Wim added.

To join the MTN Pulse movement and become a “Pulser,” customers can dial *157#.

“For the first time ever, we are introducing a weekend bundle that can only be accessed through our Pulsers community code *157# and the MTN Pulse website on pulse.mtn.co.ug. We understand that the weekend is filled with activities that must be shared. Those moments can now be shared with an affordable youth friendly weekend bundle,” said Olivier Prentout, the Chief Marketing Officer, MTN Uganda.

Prentout also revealed that “Pulsers” will have access to free gaming days on Game+, music streaming and downloads on Deezer, watch and create short video content on MTN Shortz.

The launch of MTN Pulse marked the conclusion of a month-long teaser campaign called #NoFear. During the campaign, MTN had several of its billboards in Kampala ‘defaced’ and sprayed with the words #NoFear in what was viewed as a bold, fearless act of expression, which are desirable traits sought in the Pulsers’ movement.

“The young people like living life on the edge, looking for opportunities to grow and associating with success. With MTN Pulse, we offer them a dynamic gateway to express themselves and interact freely. We would like them to use the movement to seize the opportunities with #NoFear,” Prentout said.

ENDS

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Burson-Marsteller Africa appoints new Senior Counsel

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Nicholas WilliamsBurson-Marsteller Africa, a leading strategic communications and public relations firm, has strengthened its financial and investor relations offering by engaging Nicholas Williams as a senior counsel. Williams brings more than 20 years of experience in investor relations both in the UK and South Africa, with particular expertise in capital markets.

Robyn de Villiers, Chair and Chief Executive of Burson-Marsteller Africa, said: “I am delighted that Nicholas has come on board as a member of our extended team. He brings a wealth of experience for companies looking to have the highest standing with their shareholders and other financial stakeholders. He will add important expertise in delivering integrated communications solutions for our clients across Africa.”

Williams has advised leading JSE Top 40 and mid-cap public companies in South Africa as well as internationally in all areas of capital markets PR. He was notably active in the communications of capital transactions including initial public offerings (IPO), fundraisings, mergers and acquisitions (M&A) and black empowerment. He advised on the largest ever IPO in South Africa as well as on many significant stock exchange introductions and M&A.

Before his tenure as Managing Partner at Instinctif Partners Africa (previously known as College Hill), a strategic corporate communications firm, which he established, Williams worked with Barclays Bank globally, including as head of private banking in sub-Saharan Africa and in corporate banking in Botswana. His background in finance has stood him in good stead to interact with companies in their boardrooms as well as with institutions, investment banks, sell-side analysts, financial journalists and other stakeholders who influence the reputation of business in the financial markets.

Williams will work with Burson-Marsteller partners in South Africa as well as other parts of the group where there is an African requirement, including other financial public relations firms owned by the group outside Africa.

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Sanlam Awards for Excellence in Financial Journalism now open to Ugandan financial reporters

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Mr. Gary Corbit the CEO Sanlam General Insurance Uganda(R) together with Mr. Donato Laboke the General Manager; Marketing and Brand launching the Sanlam Awards for Excellence in Financial Reporting.

Mr. Gary Corbit the CEO Sanlam General Insurance Uganda(L) together with Mr. Donato Laboke the General Manager; Marketing and Brand launching the Sanlam Awards for Excellence in Financial Reporting.

Sanlam Uganda has announced that Uganda will be participating in the Sanlam Awards for Excellence in Financial Journalism which aim to honour the indispensable role of the financial journalist in modern business life and the high standards required by this profession.

Speaking at the press launch, Donato Laboke the General Manager: Marketing & Brand Sanlam Uganda highlighted the exceptional work that business reporters have done since last year to date and how this is a great opportunity for not just showcasing their work but also getting recognised for it.

“You have been exemplary in informing the country about various businesses and also educating them about the insurance sector,” he said. “This is a great opportunity to not just be recognised locally, but globally.”

The awards are the premier financial journalism awards in South Africa and have become a prestigious and fiercely contested accolade. As such, they have become open to journalists outside of South Africa in line with Sanlam’s expansion on the continent.

In an ongoing effort to streamline the entry and judging process, there are no separate “platform neutral” and “platform specific” categories, rather one combined category that includes entries from all channels – print, TV, radio, online and multimedia – across businesses/companies, economy, financial markets, consumer financial education and the African Growth Story.

The best performers in each medium – print, TV, radio, online and multimedia across all five categories will be decided by the judges and announced on the awards evening as Financial Journalist of the Year – print, TV, radio, online and multimedia.

Each entry must include a minimum of three and maximum of five articles, reports, recordings or transcriptions that have been published or broadcast between 1 January to 31 December, 2017. Entries for the competition close on Friday, 2 March 2018.

The Sanlam Awards for Excellence in Financial Journalism have been recognising and rewarding exceptional business journalism since 1974.

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